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Vracs de l'estuaire appoints new sales and marketing director

Published on 2020-11-02

Thierry Dauger has just been appointed sales and marketing director of Vracs de l'Estuaire, the first European subsidiary of the family cement group Cimat-Cimaf, based in Le Havre (Seine-Maritime). With this appointment, the cement manufacturer wishes to boost a new dynamic and consolidate its position as a player in a market dominated by incumbent operators, and to embody a real alternative for construction players in search of agility and competitiveness. Holder of two DUTs in civil engineering and marketing techniques from the University of Bordeaux, graduated from the University School of Management (IAE) of Bordeaux, Thierry Dauger, 53, began his career in 1990 within the Ciments Français group, then Italcementi, as sector manager, and as South-West branch manager from 2000. In 2007, he took charge of sales and key accounts for the Atlantic area. "Having, among other things, the mission of establishing the commercial approach by market segment, of adapting a product offer in line with the normative evolution of the market, I will endeavor to develop the professional image of Vracs de l ' Estuaire as a responsible cement manufacturer, and above all as a challenger recognized by the construction industry and players in the construction materials sector, ”said Thierry Dauger.

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